compare 2 music videos.
Robbery by Juice Wrld
&
Bad Blood by Taylor Swift
Both artists show the song name at the beginning of their music video. Taylor Swift is using her performative element whilst the audience are reading the song title, however, Juice Wrld doesn't he covers half the title with his own body whilst he moves his face up and down, with no performative element. Both of the song title come in after the first 10 seconds of the song starting, giving a reason for the audience to carry on watching the song especially the new audience who don't know the artist or the song title.
Both artists have a performative element to their music video. At the beginning of the music video to show their performative element, as they do a close up shot. This connects the artist with their fans as they look at the camera if makes the audience feel like they are singing/talking to them.
In Juice Wrld's music video one of the scene is set in a wedding. The director uses the same technique as Spike Lee uses in his films, the director zooms into the audience of the wedding doing close up shots of their faces, showing a variety of different people.


Both use a long shot to show the whole surroundings and the location on the scene. It seems both music videos have used fire in the background of the video. In "Robbery" the fire can been seen to represent the pain and anger Juice Wrld is feeling, but in Bad Blood fire can be seen to represent the power Taylor Swift has as she burns down London.




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